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Takeaways: 10 reasons for a mobile app

  • By Eazi Business
  • 09 Aug, 2013
Mobile apps can be a powerful tool to any business in any industry. One of the key industries that can really benefit from a mobile app and utilise it as a critical component of their marketing strategy are Takeaways.
Having the ability to connect with your audience and generate repeat business is critical to any takeaway, with this in mind; let’s have a look at reasons how an app can benefit a takeaway.
1. Food ordering – Allow your customers to order their takeaway straight through the app whilst they are on the move. This is a great way to increase the number of orders and gives your customers the ability to order in advance. This can be an effective way to help increase your bottom line.
2. Push notification – Sending out free push notifications to all your customers that have downloaded the app is quick and easy, not to mention cheaper than text message marketing. Send out promotions and offers via push notifications and keep your takeaway top of mind with your customers.
3. Loyalty – All of your customers love a bargain! An effective and easy way to encourage repeat custom is to incentivise your loyalty scheme. This can be done by offering QR coupons and loyalty tabs, your customers can redeem these vouchers easily and quickly after each order.
4. Website e-commerce – Convert your website with a simple embed code giving your customers the convenience of ordering and paying for food online. This would be a simple and effective alternative revenue stream which can help to increase your bottom line.
5. Newsletter – Allow users to subscribe to your email newsletter service to keep your business and your offers top of mind. This can help to keep your customers engaged and up to date with your latest news and offers.
6. Testimonials – A great way to spread the good word about your takeaway is through a testimonial feature. With this your customers can leave comments about their experience of your food and service which can be passed on to their friends and get the word out about your takeaway.
7. Gallery – Another great way to get your customers to interact with your business is to encourage users to share their photos of your food. This is an effective way to get your customers to create a “buzz” about your business and help to attract new business.
8. Directions – Our app offers an easy solution for your customers to locate your takeaway – GPS directions from their current location straight to your front door! This makes it easy for customers to locate your takeaway and enjoy your food with a few clicks on their app.
9. Social media – Word of mouth marketing is one of the most effective ways to create a “buzz” about your business. With an app, your customers can easily comment, rate and recommend your takeaway on Facebook and Twitter. This is a great way to increase your online presence and keep your takeaway at the front of your customers mind.
10. Competitive advantage – The vast majority of takeaways still rely on traditional methods of marketing, whether that is through promotional literature to word of mouth. Why not step into the 21st century and use the full potential of mobile marketing for your takeaway.
Building an app is easy to do, but building the right app for your takeaway is something you should leave to Eazi-Apps. From design to submission, we can help you deliver an app that you can be proud to call yours and can really help your takeaway engage with your customers.

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