Blog Post
Huge Feature Upgrades! Push Notifications, Memberships and Subcriptions
- By Eazi Business
- •
- 02 Dec, 2015
After months of development and engineering, we are pleased to announce the release of our latest source code. Businesses using the Eazi-Apps service already have powerful capabilities that increase customer engagement, loyalty and repeat business. With the addition of our latest developments, businesses can now access our latest features designed to help them increase business.
Subscriptions & Push Notifications
- The new push notification subscription feature allows businesses to create subscription categories within the app.
- Users can then choose what they want to receive notifications for and what they want to ignore.
- When a business then sends a push notification, they can target users with relevant messages based on what the user has opted in for.
For example, a school can give users of the app the opportunity to subscribe for notifications for primary students only. Another example would be where an estate agent could give users the opportunity to subscribe for notifications for properties for sale between £200,000 – £300,000 only. This takes targeted messaging to a whole new level.
Mobile App Memberships & Push Notifications
- Businesses and organisations can now give app users different levels of access.
- For example, a health club could offer different levels of access to ‘staff’, ‘members’ and ‘non-members’.
- This gives the business the ability to filter what is accessible and relevant based on who is using the app.
Using a health club as an example, they could then target their users with push notifications depending on their level of access. So if they only wanted to reach out to ‘members’ who have downloaded the app, they could do that very easily. This opens up a whole variety of possibilities for businesses and organisations.
Businesses can already send our FREE and UNLIMITED push notification to their customers and even target customers based on where they are located with the Eazi-Apps service. This new upgrade takes laser targeted marketing to a whole new level!
