Blog Post
How a mobile app can enhance your social media exposure
- By Eazi Business
- •
- 16 Oct, 2012
Social media is a term that is heavily used in today’s society – whether that is updating a Facebook status or airing your thoughts on Twitter. But how can a Mobile App enhance your Social Media exposure and benefit your business? Let us take a closer look…
Social media can best be defined as a social instrument of communication, a platform that does not just give you information, but interacts with the user while giving you that information. At Eazi-Apps we actively encourage all our clients to have a social media presence as it truly unleashes the power of your app. Here are just a few examples of how we make this possible:
- Facebook and your app – We aim to integrate your existing Facebook page within your app and establish as many “likes” as possible, creating a real buzz about your business. Users of your app can instantly ‘like’ your page and tell their friends as well. Do you have a special offer? Some interesting news? Why not update your Facebook page and let your customers know.
- Twitter integration – So how can you use the power of Twitter to benefit your app? Users of you app can instantly follow your tweets with one click and engage with your business. Do you have a special event coming up? A one night only promotion? Why not tell your customers and get them tweeting and re-tweeting about your business. This really helps build your social media presence and keep your business at the front of your customers’ minds.
- YouTube your videos – Your videos can be integrated directly within your app allow users to view your videos with one click. What better way to give customers a feel for your business, its environment and atmosphere than a video? Did you have a special event at your business? Was everyone having a good time? Great, upload it to YouTube and get your customers viewing your content and commenting directly fro within your app. Social media is a great platform to engage on a personal level with your customers.
- Blogs – Eazi-Apps also allow you to integrate your blogs into your app. Blogs are a great resource tool for your customers; concise, useful information targeted to your customers. We offer integration with popular blogging platforms such as WordPress to get your message across. Your customers can really interact with you via your blogs, offering comments and opinions on your articles. Use this aspect of social media to really add value to your app and become an industry expert in your particular field.
- Flickr and your gallery – Flickr is a great way to upload pictures of your business to the world. At Eazi-Apps we can integrate your Flickr gallery within your app, instantly allowing your customers to view all your business photos in one convenient location. Everyone loves to view photos and reminisce about events they’ve attended – now you can tap into this feeling and keep your business in your customer’s minds and hearts.
Social media within your app is a really powerful tool when used in the right way. Why not go a stage further and incentivise people to really engage with your business? How about offering your customers a discount if they “like” your Facebook page whilst visiting your business? Or leaving a comment on your “wall” and receiving a gift voucher. There are no limits to how creative you can be, it just takes a little thought and imagination!
